In this episode...

This episode of the Online Business Case Study is about selling, and how to turn an idea into a product.

Throughout this episode, Jake talks about how he came up with this product idea to sell online courses in the insurance industry. He teaches you how to come up with your own online course ideas, viable revenue stream ideas, and most importantly, how to turn an idea into a product.

Covered in this episode is a behind-the-scenes look at:

Jake’s first product launch (and failure), along with his thoughts on other product ideas, online course ideas, and viable revenue stream ideas.

Jake’s first sale, what he changed from the first launch, the step-by-step process to get this first sale, and a lesson on “how to turn an idea into a product”.

An inside look at Jake’s first email series, his pre-sale process, how he utilized email marketing to generate passive income, and what he did to grow the business to generate $12,000+ in the first year.

Copy This Business

Go to to access the mini-course for step-by-step instructions to replicate this business.


Resources mentioned in this podcast series:


I will show you how. In this free mini-course. This how you build a business in the "exam prep niche" just like I did.

(it's free).