Exam Prep Niche Case Study

Niche Site Ideas Case Study – Part One

Welcome to the Niche Site Ideas Case Study!

Throughout this case study, I’m going to introduce you to the exam prep niche. My favorite niche passive income idea. I will show you exactly how I created AssociatePI, a niche website selling online exam prep study materials and how you can do the exact same thing in your industry to begin making money online (part of the “How to make money online for beginners series”). I’m going to show you exactly how I make money online.

I’m a big fan of actionable content. I want you to learn and take action after every step in this case study. In the end, I want you to have your very own niche website selling exam prep study materials. Throughout this case study we are going to cover the following topics:

  • Why this is my favorite niche (and should be your favorite)
  • How to make money online (and how I do it)
  • How to find your niche website idea
  • How to research your niche and choose a product
  • How to validate your business idea
  • How to make your first sale
  • How to drive organic traffic to your new business
  • How to build an email list and leverage the list to make sales
  • How to scale and automate your new niche website

We are going to cover all these topics and along the way, I will give a real-life example breaking down exactly what I did in each step. I’ll breakdown everything I did. From getting my first sale, to scaling up to $5,000 per month recurring passive income, to a cease and desist letter that nearly shut down the website (I don’t recommend this), up until the current day and what I’m doing today to scale the website to $7,500 in monthly revenue.

So let’s get started! Today, I am going to introduce you to AssociatePI. One of my niche websites, my most successful online business, and the one we will be tracking throughout this case study. While reading through today’s post, start thinking about how you can make money online.

You can follow along through all stages of the Niche Site Ideas Exam Prep Case Study here.

AssociatePI Intro – My Profitable Niche Site

AssociatePI is currently my most successful business in terms of revenue. This is my favorite online income idea, it is my favorite niche website (you can see all my favorite niche site ideas here).

With this website, I sell online courses to help employees of the property-casualty insurance industry earn their CPCU® designation. I passed the CPCU® exams myself and turned my study materials into an online course to help others pass their exams.

I drive traffic through SEO, this website generates approximately 6,000 website visitors per month. My primary sales strategy is to sell through my email list. 90% of my sales come through my email list. This email list grows by approximately 300 new subscribers per month. Each new subscriber is fed into an email sales funnel to receive information relevant to their exam with an upsell for my online courses.

This website generates around $4,000 to $5,000 in passive income per month.

In total, AssocaitePI has generated over $159,000 in revenue since I started the website (see the annual revenue graph below as of October 2019). The majority of income coming in the past three years averaging over $50,000 in revenue per year each of the past three years.

In the upcoming blogs in this case study, I’ll show you what I did to make this jump in 2017 from $8,000 annual revenue to $48,000 annual revenue. Don’t make the same mistakes I did. I’ll show you what NOT to do so you can start at $48,000 in annual revenue, rather than struggling to make a dollar finishing at $8,000 revenue in your first year as I did.

As of the current day in 2019, this website is completely automated and takes little to no input from me. The only thing I do is answer emails and tweak the website to increase traffic and improve conversion.

This website is completely automated and takes little to no input from me, the only thing I do is answer emails and tweak the website to increase traffic and improve conversion.

I am still working to tweak and improve this website. My goal is to generate $7,500 in recurring revenue for this website. I am currently working on strategies to drive more traffic, increase conversion, and drive revenue through a new affiliate relationship.

Follow the entire AssociatePI Niche Site Ideas case study here and see what I’m doing now to increase the revenue of this website. In this case study, I’ll break down everything I’ve done from day one in a series of blogs showing you exactly how I scaled this niche to generate $4,000 per month with this one passive income idea.

Entrepreneur Ride Along - AssociatePI - Total Revenue

Action Step – Your Turn to Take Action

At the end of each step in this case study, I will give you an action step. This is the step I want you to take today to take yourself one step close to generating thousands of dollars in passive income with this one simple and stupidly easy niche online business idea.

Today, the only action I want you to take is to download my guide to the exam prep niche. This is my guide for exactly how to start your own profitable website in this niche.

With this guide I’ll send you my five steps to get started in the exam prep niche, for free, so you can begin building your exam prep niche website today.

It is my challenge to you to start your own website with the exam prep niche. Start today with this guide to the exam prep niche and my five-day challenge to finding and starting your own niche website.

Next Step – Continue the Niche Site Ideas Case Study

Let’s continue. The next step from here is to learn more about this niche. In the next part of this case study, I’ll tell you exactly why this is my favorite small profitable business idea.

Click here to see all steps in the exam prep niche case study. 

If the exam prep niche isn’t for you, no worries! You can see all of my online business ideas for beginners (and list of niches) here.

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